Mumbai: Seeing a fundamental shift towards a new competitive landscape, Evolet India, a Gurugram Based Startup is setting up its distributorship and dealership network for its range of electric vehicles models in Maharashtra region. The key cities identified for dealerships and distributorship in Maharashtra includes Mumbai, Pune, Nasik, Nagpur, Aurangabad, Satara, Kohlapur and Jalgaon; the plan has been formalise for opening around 20 dealerships by March 2020 with target sales of around 150 units per month per dealer.
The Company’s pan India operations with special emphasis on Maharashtra are supported by a very strong and experienced team comprising Mr P. Nikam, HRH Sanyogita Atrey and H.H Manvinder Singh Pesawa. The Flagship showroom in the state is situated at Ground floor, Plot no 145, Jawahar co-op. Industrial estate, Kamothe, Panvel, Raigad and the sales are managed by Mr Manish Bangul, Manvendra Kulkarni and Prashant Salunkhe.
Commenting on the initiative, Sqn. Ldr. Prerana Chaturvedi, Executive Director & CEO – Evolet said, “The electric bike market is hotting up in the India’s second largest two wheeler market, with government giving push in the right direction for scalability of cleaner transport policy. Further technological advancements, investments in infrastructure and increasing consumer awareness are driving EV adoption in the state. The electric vehicle industry comprises just 1% of the total vehicle sales and is dominated by two-wheeler segment in Maharashtra. This presents a good business opportunity for those who want to open electric two wheeler showrooms.”
Evolet plans to expand its dealership network in Maharashtra by adding around 5-6 Dealerships per month from FY 2020-21. The company is focusing on the cities where the two-wheeler traction is maximum with an intention to move up its sales target of 1000 units a month by the end of this FY. Evolet has allocated around 13-15% of gross revenue for marketing and promotions. Beyond this dealer would be getting the extra benefits through the incentive schemes run by the company. After sales service, spare parts and accessories business is another revenue centre for the dealer. Apart from dealership network, Evolet is also targeting institutional sales and corporate sales to widen its domestic base. It launched its products in standard segment targeting riders of all age groups. Beyond this future launches will include models for executives and premium segments too.
Recently, the company set up its distributorship and dealership network for its electric vehicles range in Punjab and Chandigarh. The key cities identified for dealerships and distributorship in Punjab includes Ludhiana, Amritsar, Patiala besides Chandigarh. The plan has been formalized for opening around 10 dealerships by March 2020 with target sales of around 150 units per month per dealer. To showcase the battery’s backup and performance of its products, the company representatives rode Pony’s base model from Chandigarh to Delhi which is around 250 km.
Brand Evolet, along with its range of models were recently launched at Delhi on 4th September, 2019 with subsequent opening up of its flagship showroom at Gurugram. The Prices of our models; Polo, Pony, Derby (scooters), Falcon, Hawk, Raptor (motorcycles) range between Rs 44,000 to Rs 1,40,000; the Warrior (ATV) is priced at Rs 1,50,000 and the buses range between Rs 1.25 Cr to Rs 1.75 Cr. These models are fully equipped with advanced features such as IOT enabled mob app; giving riders information on battery health, charging status, and security tracking on the phone using GPS besides reliability and mileage. Efficient after sales service, quick availability of spare parts, and light weight swappable batteries (available in Lithium ion) are our topmost strategies for ensuring high customer satisfaction.
Evolet is a highly advanced enterprise specializing in vehicle designing and R&D with manpower strength of around 200 employees. It is making investments in phased manner and have allocated budget of approx. INR 150 crores for its two wheeler division and INR 300 crores for the E-Bus division to support its pan India operations and production.
Evolet manufacturing facilities are situated in Haryana, Hyderabad and Chennai offering 13 products in various segments. Its Bilaspur, Haryana facility has a built-up area of 1.4 lac sq.ft with manufacturing capacity of 3.5 lakh two-wheelers per annum. The Hyderabad and Chennai facility too are fully-equipped to produce 1500 buses per annum and is spread in an area of over 2 lakh sq. ft. Chennai based AMS Electric Mobility Pvt. Ltd. is the chief engineering and design house of our electric buses and holds ARAI certification and homologation under its name. The electric buses are being manufactured jointly by AMS Electric Mobility and Rissala Electric Motors for catering to the requirements of various government agencies and corporates.